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"Hey Liguori, What's
the Story?!!" By:
Frank Borzellieri
Years before Ann Liguori attained her status as the
most celebrated interviewer in the world of sports, she made a decision that could
have short-circuited her career in its infancy. On her first day on the job as
a producer for ABC radio in her early 20's, she was compelled to overrule the
king of sports broadcasting, Howard Cosell. "In those
days," Ann recalls, "everyone at ABC was terrified of Howard Cosell.
He was huge." Cosell was recording his commentary for
the day at his home. The broadcast was going out live over the air, but was scheduled
to be re-broadcast throughout the day. During his remarks, Cosell made a factual
mistake, which many listeners caught. "People were calling
in, pointing out Howard's mistake," Ann says. "I realized I had to make
him do it over again. I really thought I would be fired." Determined,
but with high anxiety, Ann Liguori called Howard Cosell at home. "I said,
'You don't know me, but I'm a new producer here.' I told him he would have to
correct his commentary for the rebroadcasts. There was silence and then he said,
'Do you know who I am, young lady. I'm Howard Cosell and I don't make mistakes.'" But
Ann persisted, Cosell did indeed correct his error, and he never forgot her.
Remarkable Accomplishments
Today, Ann Liguori's accomplishments
in sportscasting are all the more remarkable given the young age at which she
achieved them. Every Friday night at midnight, from the studios of WFAN in Astoria,
her radio call-in show begins with the canned mantra, "Hey Liguori, what's
the story?" The story is the current state of affairs
in New York sports, and Ann's callers to whom she provides insights (and
therapy for the die-hards) are New York sports fans, "the most knowledgeable
and most passionate" in America, the Cleveland native says. The
all-sports station WFAN is now in its 13th year. Ann Liguori has been there from
the start. Her sing-song voice is recognizable to everyone who keeps the station
on after the Mets post-game show. Last Friday, the Mets finally entered first
place. "Congratulations, Mets fans
" she began. But the most excited
she has been this year was the night the Knicks clinched their finals appearance
against the Indiana Pacers. They were thoughtful enough to do it on a Friday night,
in order for Ann Liguori's listener's to hear her joyous take on it. "Sports
Innerviews" But Ann Liguori's Friday night soirees on
WFAN are only part of her resume that now make her New York's most well-rounded
sportscaster. She has established herself as in her works, "the Barbara Walters
of sports," by landing the most impressive interviews with sports' biggest
stars. Her weekly award-winning "Sports Innerview with Ann Liguori"
is seen on the Fox Sports Network, viewed locally on Fox cable. What is unique
about the show is that Ann is the owner and President of her own television production
company, "Ann Liguori Productions," which makes her responsible for
every aspect of the show, including soliciting the advertisers. Of course, this
business savvy also makes her "the Martha Stewart of sports." She says,
"there are not too many women who've taken an ownership position in television.
I'm proud to have done it for 15 years." She also co-hosts
"Golf 2000 with Peter Jacobson," a nationally-syndicated golf magazine
show." In fact, she says, "Golf is becoming my favorite sport."
This is no surprise to anyone who has read her book, "A Passion for Golf
Celebrity Musings About the Game," a work that has received considerable
attention due to its unusual slant. Everyone from Sylvester Stallone to Kevin
Costner to Alice Cooper to Dan Quayle sharing personal affections about the game.
Ann also writes a regular column in the golf section of USA Today. Women
in Sports The national love affair with the women's soccer
World Cup victory has brought women's involvement in sports to the fore. Ann says,
"The win was huge for women in sports. Mia Hamm now has her own building
at Nike. The first big thing that happened for women in sports was the success
they had at the '96 Olympics in basketball, soccer and softball. Then the WNBA
was formed. "But greater than that was the success of
the women's World Cup team. The question is: will the country support a pro women's
soccer league? What's needed are the three M's: money, marketing and management.
Millions of people play soccer. It is huge on a grassroots level." Always
an athlete herself, Ann earned 16 letter in high school. She is deeply committed
to girls getting involved in sports. "I was quite the jock. I recommended
to parents to get their kids into sports. Not only is it great exercise, but sports
teaches you how to win, how to lose, and helps with self-esteem. The qualities
you learn in sports help you the rest of your life." Landing
John McEnroe Ann Liguori's interview style is laid back. "I
don't want to be Sam Donaldson. I get these athletes away from the field in a
comfortable surrounding and they open up," she says. "They'll say things
to me they've never said to anyone. Mario Lemieux told me my interview with him
was the best he'd ever done. Ann's first big break came when
she landed an interview with John McEnroe for Inside Sports magazine. At the time,
McEnroe was number one in tennis and Inside Sports couldn't land an interview.
She remembers, "Inside Sports told me if I could get McEnroe, they'd put
it on the front page and make him Athlete of the Year." "Ann
Liguori in the Lineup" Ann has come a long way from her
first Saturday morning spot with WFAN. A graduate of the University of South Florida,
she majored in broadcast journalism and received a fellowship in New York, her
first job was as a researcher at CBS Sports. She went freelance and produced,
on her own, "Ann Liguori in the Lineup, brought to you by Miller Lite,"
which was her daily sports commentary picked up by stations around the country.
"WFAN heard my commentary and called me," she says. "Not
Intimidated by Anything." As part of the ferocious lineup
that includes Imus in the Morning and Mike and the Mad Dog, Ann Liguori has found
her niche and her following among the best fans in the world. "As
a woman," she says, "I had all these roadblocks to overcome. It can
be very intimidating. But I'm not intimidated by anything." So
when she's not receiving mail from every "Liguori" in the world, wondering
if they're related, Ann Liguori is telling "the story" and showing fans
why she is the best sports announcer in New York. |